Privacy Policy

Last updated: November 25, 2025

Introduction

At MindPalette App, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains what data we collect, why we collect it, and how we use it.

What Data We Collect

We collect and store the following types of information:

  • Account Information: Email address for account creation and authentication
  • Emotional Tracking Data: Daily mood entries, emotion classifications, and your personal notes
  • Profile Information (Optional): Age range, gender, country, and postal code for research purposes
  • Notification Preferences: Email addresses and phone numbers (when you opt-in for reminders)
  • Usage Analytics: How you interact with our app to improve user experience

Why We Collect This Data

We collect this information for the following purposes:

  • Emotion Tracking: To provide you with a visual record of your emotional journey
  • Reminders: To send you daily capture reminders if you opt into active notifications
  • Analytics: To understand usage patterns and improve the app experience
  • Research: Optional demographic data helps us understand emotional wellness trends (anonymized and aggregated)

How We Use Phone Numbers and Emails

If you enable active notifications:

  • Email: We send daily reminder emails only if you haven't captured your mood for that day
  • WhatsApp: With your explicit consent, we send WhatsApp reminders through our automated system
  • Frequency: Reminders are sent once per day, only when you haven't made an entry
  • Opt-Out: You can disable notifications at any time from your Profile settings

We never share your contact information with third parties for marketing purposes.

Data Security

We take data security seriously:

  • All data is encrypted in transit using HTTPS
  • Your emotional data is stored securely in our database with industry-standard encryption
  • Phone numbers are stored in E.164 international format with restricted access
  • We implement Row Level Security (RLS) to ensure you can only access your own data
  • Regular security audits and updates to maintain data protection standards

Your Rights

You have the right to:

  • Access: View all your stored data at any time through your Profile
  • Export: Download your complete emotional tracking data
  • Delete: Request deletion of your account and all associated data
  • Opt-Out: Disable notifications or modify your preferences anytime
  • Update: Modify or correct your personal information

Data Retention

We retain your data as long as your account is active. If you delete your account, all your data is permanently removed from our systems within 30 days. Backup copies are purged within 90 days.

Third-Party Services

We use the following trusted third-party services:

  • Supabase: Database and authentication services (data stored in secure cloud infrastructure)
  • Email Service: For sending reminder emails (contact information not shared)
  • WhatsApp Business API: For WhatsApp reminders (with your explicit consent)

Cookies

We use essential cookies to maintain your session and remember your login state for 30 days. We do not use tracking cookies for advertising purposes.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes via email or through the app. Your continued use of MindPalette App after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or how we handle your data, please contact us:

Your Data, Your Control

At MindPalette App, you own your emotional data. We're simply here to help you track and visualize it. You can export or delete your data at any time from your Profile settings.